Crocs™ brings KL Rahul on board as brand ambassador with 'Play Hard. Rest Easy.' Campaign
Mar 18, 2026
New Delhi [India], March 18: Crocs™, the global footwear brand celebrated for comfort and self-expression, has announced ace Indian cricketer KL Rahul as its newest brand ambassador with the launch of its latest campaign, 'Play Hard. Rest Easy.' Built around the brand's iconic Classic Clog, the campaign positions Crocs™ as the go-to footwear for the moments that surround sport, from arriving at the ground to winding down after the game. Known for his effortless style on and off the field and often spotted wearing Crocs footwear in his everyday life, Rahul brings an authentic connection to the partnership. Through this strategic association, Crocs India aims to strengthen its presence within sports culture while expanding its appeal among male and sports-affinity audiences across the country.